
HOW SWEET IT IS BAKERY, NEW YORK CITY
How Sweet It Is (HSII), a specialty bake shop located on Allen Street in the ‘hipster’ downtown Lower East Side of Manhattan. Owners Ellen Sternau and Beth Pilar both grew to follow their passion for food and did their best to express this love through pastries. This later led them to what is today a creative, high-end custom bakery that provides clients with excellence in design and flavor.

All mini pasteries and lavish desserts are created tastefully and plated elegantly to wow guests and keep them asking where your scrumptious sweets were purchased.

How Sweet It Is bakeshop prides itself in ensuring a great tasting & spectacular cake. Each cake must taste as good as it looks, and at HSII, that is their mission. Various event planning companies and satisfied customers have labeled HSII one of “New York City’s best kept secrets!”


Cakes always have a lasting impression on guests whether its you birthday party, wedding, anniversary, or any occasion. For a special and sophisticated cake that makes your heart flutter and your tastebuds water choose How Sweet It Is!









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